By Rice Creative

idō​​​​​​​ offer premium, Japan grown fruits from hand-tended, family-run farms to the world.​​​​​​​We created a modular packaging and labelling system, designed to adapt to the ever changing available produce. This is supported by an identity that takes the customer on a journey to the diverse landscapes of the fruit’s humble origins. Taste the farm.

Rice | Ho Chi Minh City, Vietnam